Job Description
Working Location: 16th, 34 Road, Tran Nao Street, An Khanh Ward, Thu Duc City, HCMC.
Team: TikTok Shop & Lazada
Line report: Tiktokshop Key Account Manager
Lixibox is a full-stack one-stop omni-channel solution for luxury affordable beauty brands, funded by well-known Silicon Valley investors. The company focuses on optimizing operations by leveraging in-house agency and technology solutions to bring effective brand launching for end consumers.
I. RESPONSIBILITIES:
- Develop and execute the eCommerce marketing strategy and calendar, aligning with projected sales goals.
- Drive traffic and conversions through various marketing channels, including but not limited to TikTok ads, paid search (SEM/SEO), affiliate marketing, social media (including TikTok, Facebook, Instagram, Zalo, etc.), and re-targeting campaigns.
- Oversee the Ecommerce marketing budget, managing expenses and achieving financial objectives.
- Collaborate effectively with the eCommerce team and other departments to achieve overall marketing objectives.
- Research, implement, and optimize new technologies and marketing strategies to improve website performance (UX) and campaign effectiveness (ROI).
- Continuously test, analyze, and optimize marketing campaigns, promotions, and landing pages to maximize conversions and sales.
- Collaborate with the design team to enhance user experience (UX).
- Ensure all marketing plans and materials align with brand guidelines and instructions provided by the Product team.
- Develop and execute compelling content and visual assets for all marketing channels (Tiktok, Lazada)
- Generate weekly, monthly, quarterly, and ad-hoc reports on key performance indicators (KPIs) and campaign performance.
- Actively participate in marketing meetings to contribute to strategic decision-making.
- Coordinating to perform other tasks as requested by the Line Manager.
II. REQUIREMENTS:
- At least one year of experience in eCommerce platforms, specifically Tiktokshop.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience in TikTok advertising.
- In-depth knowledge of live streaming, social platforms, emerging trends, and KOL (Key Opinion Leader) influencer marketing.
- Strong analytical skills and ability to interpret social media metrics.
- Excellent communication and collaboration skills.
III. RECRUITMENT PROCESS: (2 rounds)
CV Application → 1. Screening with HR → 2. Interview with Line Manager & Head of Department.
IV. BENEFITS:
- Highly competitive packages with Incentive (Monthly/Quarterly);
- Company Annual Performance Bonus;
- PVI Healthcare Insurance;
- 12 annual leave per year;
- Annual Salary Review;
- Social Insurance (prescribed by state);
- Lunch and snack sponsored by Company;
- Parking - Monthly parking is covered by Company;
- Other benefits: Company Activities, ping pong at office, gift voucher…
- Employee Discount Code (Up to 50%).