Working Location: 16th, 34 Road, Tran Nao Street, An Khanh Ward, Thu Duc City, HCMC.
Team: International 
Line report: Senior Brand Executive

About Lixibox

Lixibox is Vietnam’s leading premium beauty and wellness platform. We bring together the best global beauty brands, including Halio, Paula’s Choice, NUXE, Shiseido and many others. We are building the future of beauty, wellness and longevity through exceptional products and customer experiences.

About the Role

We’re looking for a strategic and execution-focused Growth Marketing and Partnership Executive to develop and scale creator, influencer, and earned-media partnerships for Halio.

You will own the complete partnership lifecycle—from planning and creator identification to negotiation, execution, reporting, and optimization. The role requires strong relationship-building skills, commercial judgment, operational discipline, and a clear understanding of how creator partnerships contribute to both brand growth and measurable business results.

This role is ideal for someone who can build trusted external relationships while creating scalable systems that enable partnerships to perform efficiently across multiple brands and channels

I. RESPONSIBILITIES:

Creator & Partnership Management

• Establish and manage partnerships with creators and influencers across relevant platforms.
• Oversee partnership operations and ensure smooth execution from outreach and contracting to content delivery and reporting.
• Build and maintain long-term relationships between the brands and their creator partners.
• Deliver creator outputs that support both brand-building and performance objectives.
• Produce regular partnership and earned-media performance reports.

Strategic Partnership Planning

• Develop monthly and quarterly creator and partnership plans aligned with the objectives of CoBa’s Daughter and Halio.
• Identify priority creator profiles, platforms, content formats, and partnership opportunities that can drive brand and commercial impact.

Performance Analysis & Optimization

• Analyze partnership ROI, creator performance, and earned-media effectiveness.
• Translate data into actionable insights and recommendations for future collaborations.
• Continuously improve creator selection, partnership structures, content formats, and investment allocation.

Stakeholder & Relationship Management

• Lead negotiations and manage expectations with senior creators, agencies, talent managers, and external partners.
• Act as the primary brand representative throughout creator and partnership engagements.
• Maintain professional, transparent, and mutually beneficial partner relationships.

Process Leadership & Scalability

• Design, document, and improve partnership frameworks, SOPs, and workflows.
• Proactively identify operational gaps and implement solutions that improve efficiency, consistency, and scalability.
• Ensure partnership records, contracts, deliverables, usage rights, and timelines are accurately maintained.

Cross-Functional Collaboration

• Work closely with brand, content, performance, and commercial teams to ensure creator outputs are fully integrated across channels.
• Identify opportunities to repurpose partnership content for paid media, organic social, CRM, e-commerce, and other brand touchpoints.

Budget Ownership

• Manage creator and partnership budgets with accountability for cost efficiency, value creation, and ROI.
• Track spending, commitments, and outcomes to support effective budget allocation.

Mentorship & Knowledge Sharing

• • Guide junior team members, interns, and freelancers on partnership execution, earned-media best practices, and workflow standards.
  • Share learnings and help strengthen partnership capabilities across the organization.

II. REQUIREMENTS:

• 1,2+ years of experience in influencer marketing, creator partnerships, talent management, PR, earned media, or a related field.
• Proven ability to manage creator partnerships from outreach and negotiation through execution and reporting.
• Strong relationship-building, communication, and negotiation skills.
• Experience working with senior creators, agencies, talent managers, and external partners.
• Strong understanding of creator platforms, social media culture, and emerging content formats.
• Ability to balance brand-building objectives with measurable performance and commercial outcomes.
• Strong analytical skills, with experience evaluating creator performance, earned-media impact, and ROI.
• Excellent project management and organizational skills, with strong attention to detail.
• Strong English communication skills.
• Comfortable managing multiple brands, partners, timelines, and deliverables simultaneously.
• Highly proactive, resourceful, accountable, and solution-oriented.
• Experience in premium beauty, wellness, lifestyle, or consumer brands is a strong advantage.
• Experience working with U.S. creators and understanding U.S. consumer culture is preferred.
  

Success in This Role

You combine relationship-building with commercial and operational discipline. You know how to identify the right partners, structure collaborations that create mutual value, and turn creator relationships into measurable brand and business impact.

You build partnerships that extend beyond one-off transactions while creating the systems, processes, and reporting needed to scale them efficiently.

• Curious about AI and new technologies.
• Strong problem-solving and systems thinking.
• Comfortable learning and adopting new AI tools quickly.
• Able to identify repetitive work and propose automation opportunities.
• Uses AI to improve productivity, decision quality, and execution speed.
• Open to experimenting, measuring results, and continuously improving workflows.

• Actively incorporates AI into daily work.
• Contributes ideas to improve AI workflows and automation.
• Works effectively with AI assistants while applying sound business judgment.
• Helps build scalable, efficient operating processes rather than relying on manual execution.

III. RECRUITMENT PROCESS:  (2 rounds)
CV Application → 1. In-house Interview with Line Manager and HR → 2. Interview with the Head of Department.

IV. BENEFITS:

• Highly competitive packages
• Company Annual Performance Bonus
• PVI Healthcare Insurance; Full insurance contribution on 100% contractual salary
• 12 annual leave per year;
• Annual Salary Review;
• Social Insurance (prescribed by state);
• Lunch and snack sponsored by Company;
• Parking - Monthly parking is covered by Company;
• Other benefits: Company Activities, ping pong at office, gift voucher…
• Employee Discount Code (Up to 50%).