Working Location: 16th, 34 Road, Tran Nao Street, An Khanh Ward, Thu Duc City, HCMC.
Team: E-Commerce
Line report: E-Commerce Manager

Lixibox is a full-stack one-stop omni-channel solution for luxury affordable beauty brands, funded by well-known Silicon Valley investors. The company focuses on optimizing operations by leveraging in-house agency and technology solutions to bring effective brand launching for end consumers.

I. RESPONSIBILITIES:

Metrics that matter for Performance Marketing at Lixibox: CIR, ROAS, CAC. Specifically, your responsibilities will consist of:

Planning:

• Identify digital touch points for products or Lixibox platforms, and set an effective channel strategy.
• Commercial Planning: Base on available target assortment strategy & promotional calendar
• Follow adjustments by S&OP for slow-moving items & new product lauching & stock forecasts.
• Create monthly plan including channels, ads objective, budget, target audience, and KPI to deliver successful promotional & new launches campaigns.
• Work closely with the other Departments to come up with the right Creative assets for the right audience.
• Budget Management, Retention/CRM, manage Livestream agency,...

 Execution:

• Manage and run performance campaigns across platforms (Facebook, Google, TikTok,…) to drive sales, and new customers,...and ensure healthy ROAS. Communication/ Ads.
• Other channels (apply for big campaigns like GWP, Black Friday,...): KOL, PR, Seeding, Community... Reference: GWP623
• Define and conduct A/B testing to improve campaign performance.
• Identify campaign structure to scale up budget effectively
• Be in charge of technical issues on the ads platforms, tracking tools and work with the Tech team to troubleshoot.
• Work directly with Account Managers from Ads platforms to stay on top of Ads updates.

 Reporting:

• Report daily, weekly & monthly to capture performance marketing efforts, make recommendations and execute to ensure KPI is on track.
• Explore reporting or optimization tools to save time and drive performance.
• Other duties as assigned.

II. REQUIREMENTS:

• At least 2 years experience in performance marketing. Experience in e-commerce and gaming super app is a plus.
• Solid knowledge in setting up and optimizing Google Ads, Facebook and analytics tools (Google Analytics, Facebook Analytics, Facebook Pixel, Facebook Conversion API, Facebook Offline Event,....).
• Strong analytical skills with Excel/Google Spreadsheet is a must. Knowing SQL, Google Data Studio or any visualization tool is appreciated. We need a person who eats, sleeps and breathes data, always curious to dig deeper to find insights and apply to work.
• Possess thirst for knowledge, resilience and ability to work under high pressures.
• Straightforward, effective communication, high moral standards, open mind to learn and critical thinking to make decisions.

III. RECRUITMENT PROCESS:  (2 rounds)
CV Application → 1. Interview with Line Manager and HR → 2. Interview with Head of Department.

IV. BENEFITS:

• Highly competitive packages with Incentive (Monthly/Quarterly);
• Company Annual Performance Bonus;
• PVI Healthcare Insurance;
• 12 annual leave per year;
• Annual Salary Review;
• Social Insurance (prescribed by state);
• Lunch and snack sponsored by Company;
• Parking - Monthly parking is covered by Company;
• Other benefits: Company Activities, ping pong at office, gift voucher…
• Employee Discount Code (Up to 50%)