Working Location: 16th, 34 Road, Tran Nao Street, An Khanh Ward, Thu Duc City, HCMC.
Team: Product Marketing
Line report: Marketing Specialist

Lixibox is a full-stack one-stop omni-channel solution for luxury affordable brands to reach GenZ consumers in Vietnam, one of the fastest growing regions in the world. We focus on optimizing operation by leveraging an in-house agency and the in-house technology solutions to bring the most effective brand launching that would benefit the end consumers.

I. RESPONSIBILITIES:

Product Launches & Campaigns: 

• Execute launch strategies for new products, including pre-launch hype, social media engagement, PR, and influencer marketing.
• Assist in developing and refining product positioning and messaging for various target audiences and marketing channels.

Go-to-Market Campaign Support:

• Contribute to the development and implementation of go-to-market plans for new product launches and existing product updates.
• Assist in creating campaign materials, including presentations, brochures, website content, and email marketing templates.
• Track and analyze campaign performance, providing insights for optimization.

Sales Enablement Support:

• Assist in creating and updating sales enablement materials, including product presentations, sales decks, and training materials.
• Support the sales team with product knowledge and answer questions regarding product features and benefits.

Content Creation & Management:

• Develop and execute content marketing strategies to promote products, including blog posts, articles, website copy, social media content, and email newsletters.
• Collaborate with designers and other creative team members to produce high-quality content materials.
• Manage content calendars and ensure consistent content delivery across channels.

Market Research & Analysis: 

• Conduct market research to understand customer needs, competitor activities, and industry trends.
• Analyze customer feedback and data to identify product improvement opportunities.

Collaboration & Communication:

• Work effectively with cross-functional teams, including product management, sales, and customer success to ensure alignment and effective collaboration on marketing initiatives.
• Contribute to a positive and collaborative work environment.

Reporting: Provide regular reports on key performance indicators (KPIs) and campaign effectiveness.

II. REQUIREMENTS:

• Data-driven mindset, result oriented mindset.
• Eager to learn, ability to adapt in the fast-moving environment.
• Passionate to work in the Health & Beauty industry.
• Good communication skill, stakeholder management & task management.

III. RECRUITMENT PROCESS:  (2 rounds)
CV Application → 1. In-house Interview with Line Manager and HR → 2. Interview with the Head of Department.

IV. BENEFITS:

• Attractive income;
• Incentive (Monthly/Quarterly) - for Revenue Department;
• Yearly Performance Bonus;
• PVI Healthcare Insurance;
• 12 annual leave per year;
• Annual Salary Review;
• Social Insurance (prescribed by state);
• Lunch and snack sponsored by Company;
• Parking - Monthly parking is covered by Company;
• Other benefits: Company Activities (happy hour party, team building party, quarter party, company trip), ping pong at office, gift voucher…
• Employee Discount Code (Up to 50%)